Political campaigns are done with the aim of trying to persuade the voters to vote for particular leaders. With ages, different approaches have been integrated into it. However, with changes in democracy, increased number of potential voters and increased competition, there has been a need of diversifying these campaigns. Among the changes that have come into this exercise is the use of political campaign signs.
The reason as to why it becomes necessary to use these symbols so as to communicate silently without necessarily having to talk. The specific means to be used depends majorly on the desired effect on the audience. Among the many signs, there is the use of banners, posters, and even body language.
In most cases, it is found out that more than one single sign has been used in one campaign. Since this is more efficient than using a single sign in a campaign. The content of the sign can be in the form of words or abbreviations. Others are mere images with no caption words on them. The information contained may be general for everyone to read or a coded one that can be read only by particular persons.
Political parties have slogans in every election. Most of these slogans are usually phrases. There are those who have slogans in the form of body actions. An example of such a slogan is that of the two fingers: the index and the middle finger raised as a sign of victory. There is also that of raising just the index finger alone as a sign of solidarity or oneness.
In addition to their use, banners have also been very visible in most of the campaigns. Regarding cost, they are expensive. However, they are very effective. Their beautiful nature makes people eager to tread what is communicated. However, the targeted voter cannot get the information if they cannot read and understand what is on the banner.
No correlation has been proven between these campaign signs and winning an election therefore not having them or having much of this is not an indicator of failure or success. It is, however, vital to appreciate the fact that they make attacks to be much easier bearing in mind that the potential voters have increased in numbers.
In addition to this, some such as posters and banners have done it easy for media houses to give a helping hand to the campaign of these prospective leaders. Without them, it would mean that the politician would have to be literally on that media house in person to communicate their ideologies which are practically not possible since the media houses are many.
The economy of the country also benefits from campaign signs. Companies have been established to undertake their production. Many people find themselves employed there. There are those who are blessed with the talents of drawing and designing who end up finding a place to dispose of their God eventually given abilities.
Despite being very appreciated by many people, environmentalists have always not been happy on how these items are disposed of after they are used. In most cases, the posters are left on the wall living behind a dreadful expression. Banners are also left at any places creating an unhealthy environment.
The reason as to why it becomes necessary to use these symbols so as to communicate silently without necessarily having to talk. The specific means to be used depends majorly on the desired effect on the audience. Among the many signs, there is the use of banners, posters, and even body language.
In most cases, it is found out that more than one single sign has been used in one campaign. Since this is more efficient than using a single sign in a campaign. The content of the sign can be in the form of words or abbreviations. Others are mere images with no caption words on them. The information contained may be general for everyone to read or a coded one that can be read only by particular persons.
Political parties have slogans in every election. Most of these slogans are usually phrases. There are those who have slogans in the form of body actions. An example of such a slogan is that of the two fingers: the index and the middle finger raised as a sign of victory. There is also that of raising just the index finger alone as a sign of solidarity or oneness.
In addition to their use, banners have also been very visible in most of the campaigns. Regarding cost, they are expensive. However, they are very effective. Their beautiful nature makes people eager to tread what is communicated. However, the targeted voter cannot get the information if they cannot read and understand what is on the banner.
No correlation has been proven between these campaign signs and winning an election therefore not having them or having much of this is not an indicator of failure or success. It is, however, vital to appreciate the fact that they make attacks to be much easier bearing in mind that the potential voters have increased in numbers.
In addition to this, some such as posters and banners have done it easy for media houses to give a helping hand to the campaign of these prospective leaders. Without them, it would mean that the politician would have to be literally on that media house in person to communicate their ideologies which are practically not possible since the media houses are many.
The economy of the country also benefits from campaign signs. Companies have been established to undertake their production. Many people find themselves employed there. There are those who are blessed with the talents of drawing and designing who end up finding a place to dispose of their God eventually given abilities.
Despite being very appreciated by many people, environmentalists have always not been happy on how these items are disposed of after they are used. In most cases, the posters are left on the wall living behind a dreadful expression. Banners are also left at any places creating an unhealthy environment.
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